Tan Chong Motor Holdings Berhad

KUALA LUMPUR, 9 JUNE 2025 – In a bold step toward digital transformation, Tan Chong Insure and GoInsuran.com today unveiled their AI-powered virtual assistants: KYRA and MONA, powered by GoCar Technologies.

Developed by Golly CRM, these intelligent chatbots are designed to revolutionise how Malaysians experience insurance—offering natural, human-like conversations, 24/7 availability, and instant quotation. Additionally, KYRA and MONA are both fluent in Malaysia’s three main languages, which allows users to switch languages mid-chat. From guiding customers through add-on selections from windscreen to flood coverage, simplify renewals, ensuring clear next steps, escalating complex queries to real agents, and capturing leads around the clock, every interaction is streamlined. The chatbots also ensure full compliance with PDPA guidelines, help reduce call centre workload, while providing actionable insights, and automating repetitive tasks—bringing speed, consistency, and cost efficiency to the customer journey.

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Joshua Yong – Head of Tan Chong Insure (formerly Tan Chong Insurance Business Stream) enthuses, “This is more than automation — it’s about blending human care with digital efficiency, our primary goal is to ensure every customer feels supported, whether they’re online, offline, or anywhere in between. With MONA and KYRA, we’re bridging convenience and connection in the future of insurance.”

MONA (My Online Needs Assistant) and KYRA (Know Your Right Answer) are now live at www.tanchonginsure.com and www.goinsuran.com, offering a seamless, always-on insurance experience. MONA, inspired by the empathy and care of the Tan Chong team, brings a warm, human-like touch to customer service—resolving queries quickly and freeing up agents for more complex support. Meanwhile, KYRA delivers precision and speed, guiding users through motor insurance decisions with clear, no-fuss answers. Whether you’re browsing, enquiring, or renewing, just ask MONA or KYRA—or get a quote instantly at getquote.goinsuran.com.

As the insurance industry embraces digital transformation, MONA and KYRA emerge as the intelligent, approachable faces of a more efficient, customer-centric journey—one message at a time. These AI chatbots reflect Tan Chong Group’s commitment to innovation, reinforcing our mission to make insurance access faster, simpler, and more customer-focused. While we may not be the first to introduce AI in insurance, our priority has always been delivering real value. With KYRA and MONA, we’re going beyond automation—towards smarter, more meaningful customer engagement.

About TCCL Sdn Bhd

TCCL Sdn Bhd, a wholly-owned subsidiary of Tan Chong Motor Holdings Berhad (“TCMH”), is one of the largest corporate insurance agents in Malaysia. The company offers comprehensive range of general insurance products to individuals and businesses, operating under the brands Tan Chong Insure and GoInsuran.com.

Tan Chong Insure (“TCI”) is the business division of TCCL Sdn Bhd, a leading professional insurance consultancy-based company that provides insurance services in all classes of general insurance for individuals, families and corporations in Malaysia.

In 2020, GoInsuran.com was launched to introduce a new approach for road users to renew car insurance and road tax digitally. Besides a full range of motor, medical and home insurance products, Golnsuran.com ventured into providing insurance solutions through strategic partnerships with various B2B and B2B2C business partners.

Media Contacts

Group Corporate Communications
Thean Kim Sim | Group Corporate Communications
kimsim.thean@tanchonggroup.com  | 03 2788 6478

Public Relation

Nur Aisha Alia | PR Consultant
aisha@elliotcommunications.com | 013-6062629