Renault Launches E-Store Offering a Fully Digital Car Buying and Subscription Experience, a First in Malaysia

Renault Launches E-Store Offering a Fully Digital Car Buying and Subscription Experience, a First in Malaysia

TC Euro Cars Sdn Bhd officially announced the launch its new Renault E-Store. Customers can now ‘Buy’ or ‘Subscribe’ to a Renault vehicle via the Renault Malaysia website, and enjoy ultimate convenience through an end-to-end digital journey from test driving to delivery of their Renault. The move to e-commerce is a first for the automotive industry in Malaysia.

Buying or subscribing to a car in person can be a time-consuming and tedious process. The new Renault E-Store makes it easier by taking the entire process fully digital. From arranging for test drives to taking delivery of their Renault, customers can begin their ownership journey online, from the comfort of their own homes and at a time that is convenient for them.

To celebrate the launch of the new Renault E-Store, TCEC is extending a ‘Buy One, Get One Free’ offer for the first 50 customers who purchase online. Each of these early bird online customers will receive a free six-month subscription for the versatile Captur lifestyle crossover. The subscriptions are transferable within family members. What better way to gift a loved one than with an enjoyable drive with Europe’s best-selling crossover in its segment for a duration?

“We are proud to be an e-commerce first automotive brand. With the new Renault E-Store, and more new offerings to come, we believe that we are leading the charge in digitalising the customer journey, and at the same time disrupting the industry,” said Nicholas Tan, Chairman of TC Euro Cars.

The Renault E-Store is part of TCEC’s transformation strategy, with a small number physical Renault stores available as galleries, showcases and information centers, where customers can learn about the company’s products, service their Renault vehicles and buy Renault merchandise.

Buy a Renault – how it works

Applicable to all Renault models available in Malaysia, ‘Buy a Renault’ offers several convenient features in the process of buying a new vehicle.

By simply logging on to the Renault Malaysia website (, customers are able to complete the end-to-end solution:

  • select the Renault model, colour of choice
  • submit the necessary documents
  • submit trade-in valuation details
  • provide bank loan preferences
  • make booking fee payment
  • view status of their new vehicle
  • indicate preference of collection from Renault showroom, or delivery to location of choice at additional fee

To ensure optimal convenience for customers, dedicated Renault agents are on hand to guide them through every step of the process.

Subscribe for a Renault – now fully digital

Launched in August 2019, Renault has taken Renault Subscription a step further where customers can complete their transactions online. Customers only need to log in to the Renault Malaysia website where they are able to:

  • select the vehicle they would like to subscribe for
  • upload their supporting documents
  • view application status
  • make payment and security deposit
  • manage Subscription monthly payments

Customers will be able to drive away with their brand-new Renault vehicle within 14 days from the date of payment (depending on the model).

Additionally, for customers who opt for the Switch Plan, they can also request and manage their Switch vehicles online. Switch Subscription plan offers total flexibility, and allows users to switch between Renault models depending on customer’s needs.

For more information about the new Renault E-Store and Renault in Malaysia, please visit or call us at 1800-18-8663 (Mon – Sun, 8am – 8pm).

Tan Chong Motor Holdings Berhad